We have new hours for the next week. Monday – Sunday 8:00 AM – 6:00 PM.

Your Central Coast Ace Hardware which includes locations on Main St. in Watsonville | East Lake Shopping Center | Watsonville, Freedom Blvd., Freedom | First St., Gilroy | Reservation Rd., Marina | Sanborn Rd, Salinas


Retailer extends its award winning helpful service online

Ace Hardware, the largest retailer-owned hardware cooperative in the world, announces the national launch of its Free Store Pickup program beginning tomorrow at participating Ace stores. Free Store Pickup will allow customers to check their neighborhood Ace store’s available inventory on www.acehardware.com and either go in-store to make their purchase knowing the store has the items they need for their project or simply place their order online and pick it up in-store the same day.* The new program will demonstrate how Ace continues to extend its helpful brand promise beyond the store by providing consumers with an improved, more convenient way to shop right in their neighborhood.

“Free Store Pickup enables consumers in neighborhoods across the country to complete their home maintenance projects more quickly and easily than they were able to before,” said Jeff Gooding, Senior Director, Consumer Marketing, Ace Hardware Corporation. “Our new service will offer a more convenient way to shop, saving consumers’ time and giving them the confidence that their local Ace has everything they need, so they can get it right away and complete their project. We’re taking Ace helpful to the next level to meet our consumers’ needs!”

In conjunction with the national launch of Free Store Pickup, this week Ace also debuts a new television commercial, “Golf Swing Away.” Featuring PGA TOUR star Hunter Mahan, the spot highlights the benefits of the Free Store Pickup program and will air on more than 30 cable networks, including ESPN, USA, TLC and HGTV, as well as during select golf-related broadcasts on The Golf Channel and NBC. Ace Hardware announced a multi-year sponsorship with Mahan in January 2015, which marked the first time the 91-year-old company has sponsored an active professional athlete.

Free Store Pickup first launched in select Ace stores last year and helps eliminate unnecessary shipping costs and shipment wait times by allowing consumers to identify items already in-stock at their neighborhood Ace. Consumers can simply visit acehardware.com, click “Check Availability” on any product they are interested in purchasing to determine which local stores have that item in stock, and order and pick up that item in-store the same day or simply visit the store to purchase it directly. Users can also utilize Free Store Pickup on their mobile devices through the acehardware.com mobile website, as well as Ace’s iPhone and Android apps.

For more information on Ace’s Free Store Pickup program stop by your neighborhood Ace store or visit www.acehardware.com/storepickup.